Community Research Services performs market research that assist in decision making, thanks to:
- Clear recommendations
- Concise executive summaries
- Demographic and economic data that is useful for various purposes
- Ample graphs, charts, maps, and graphics
- Sufficient narrative to demonstrate an understanding of the market and the community
We have a wide range of report formats to suit your needs, ranging from simple memo/letter summaries for internal use to complete and comprehensive market reports suitable for use by both internal and external users.
Primary report formats include:
Preliminary Analysis – a brief summary of key demographic and economic factors, identification of target market segment, and discussion of available comparable developments, with a recommendation regarding the viability of development options. Primarily for internal use.
Market Analysis – a broader report format, with greater depth regarding local factors, site-specific characteristics, and a summary of comparable housing options. Primarily for internal use, but suitable in some instances for external users
Market Study – a full report, containing all required content as stipulated by the National Council of Housing Market Analysts (NCHMA), including all necessary photos, site-specific information, data, and analysis generally required for most underwriting options. Intended for both internal and external use
Needs Assessment – a broad examination of a community or region’s housing needs. Recommendations may vary, but provide the sponsoring organization sufficient information to formulate a housing development strategy. Intended for both internal and external use, as well as public consumption in many cases
Community Research can also tailor our reports to best suit your needs – with more or less emphasis, data, or research conducted to best meet your requirements.
For an sample report feel free to call or email – we would be happy to provide an example of our work!